In fact, most of the action at Cannes happens far from flashbulbs and the red carpet. It's more of a marketplace than a festival, as film-makers from around the world gather to try and sell their wares.
Sacha Tarter and Trevor Sather play gigolos in a new independent UK film, The Gigolos, to be released in the UK this September.
Sacha and Trevor have come to the Cannes Film Festival to sell the film, and they are reporting for More4 on how to go about it:
Sit in any bar on the "Croisette" (the over-priced seafront) in Cannes, you hear people pitching 100 million dollar films and promising 200 million dollar returns, writes Trevor. We’d be happy just to do a one million dollar deal on The Gigolos. So far, the most cash we’ve earned was in the casino. Just not quite enough to finance the next film.
Cannes is glam. We were spotted by Victoria Beckham at the airport. We hear Steve McFadden (a.k.a. Phil Mitchell) came down by EasyJet. Can this mean Eastenders: The movie is on the cards? We’ve heard there’s 200 movie stars in town. And Al Gore.
But underneath the glam, Cannes is a huge market for buying and selling movies from Taiwan to Venezuela. We’re here to sell The Gigolos to anyone who’s interested. It’s a buddy movie set in London about gigolos. Surely it’s going to play well in Caracas?
As Cannes hits top gear, we’re blogging the Bluffer's Guide to selling your movie in Cannes. We’re going to pitch the big deals on the Carlton Terrace Bar. Write deal memos on napkins. Look for fat men with cigars – one of them’s bound to be Harvey Weinstein.
More from Sacha and Trevor tomorrow...